Fort Collins firm develops improved GPS tracking device
Borst’s Fort Collins company released its Smart Tracker Plus this month, an improved version of its popular Smart Tracker.
Companies can affix the new tracker to their equipment, such as valuable heavy machinery used in construction. If a generator, backhoe or tractor goes missing, owners use Rocky Mountain Tracking software to activate their device and quickly pinpoint its location.
The new product also features waterproof casing, a longer-lasting battery and the ability to be remotely activated.
A former LaSalle police officer, Borst established Rocky Mountain Tracker in 2003 in Fort Collins after using GPS for surveillance in law enforcement.
“I realized that I was more of an entrepreneur than I was interested in law enforcement,” he said.
Borst now sells his made-in-California trackers throughout the nation.
It’s a useful product for customers who fear they could fall victim to equipment theft. There’s a lot of that everywhere: There were more than 13,300 reports of heavy-equipment theft in