Burns Marketing, a Johnstown-based marketing agency, announced Wednesday it has acquired ripcord, a branding and marketing communications agency located in Denver.

Both firms serve largely business-to-business clients in the technology, medical and financial industries.

The combined firm has 35 employees.

President and CEO Mike Burns said the deal will allow the agency to expand its Denver presence, and be more geographically accessible to its clients in the metro area.

Terms of the deal were not disclosed.