Cell phone entrepreneur dials up growth
Brennan Zelener, founder of a Rocky Mountain Innosphere-housed company called Newaya Recycling, stands to gain big from the phone’s release, and not just because he’ll be able to feast his eyes on an extra half-inch of screen featured on Apple’s latest offering.
As a cell-phone recycling company, Newaya can reap potential benefits any time a smartphone owner wants to upgrade his or her device to a newer model. With iPhone 5 pre-orders topping 2 million in just 24 hours after the phone’s announcement, it seems that a flood of potential new customers will be headed Zelener’s way.
While about 90 percent of Newaya’s business comes from individual users wanting to trade in their phones for newer models, the launch of the iPhone 5 has enabled Zelener to strike up partnerships with New Belgium Brewing and OtterBox, two Fort Collins success stories.
Newaya, which grossed $30,000 in revenue in 2011, will offer special pricing to the employees of both companies
More breaking news...
CSU crowdfunding plan charging up student biz
Groundwater-monitoring showdown not over